Let Mommy Sleep Earns Prestigious Legacy Business Award For Revolutionizing Maternal Health Support

Legacy is not measured solely by market capitalization or the century of its founding. Real legacy is defined by fulfilling immediate, critical societal needs that the existing infrastructure ignores. This is the confounding truth of American maternal health.

The 2025 TITAN Women in Business Awards recognized this powerful brand of necessity.

On November 14, 2025, in Fairfax, VA, Denise Iacona Stern and her organization, Let Mommy Sleep (LMS), secured the Platinum award in the demanding Legacy Business Entrepreneur category. The recognition confirms the company’s trajectory since 2010, demonstrating that impactful, targeted service can redefine organizational achievement faster than traditional metrics suggest.

Hundreds of entries from over 35 countries converged on the competition, yet a business centered on addressing the profound sleep deficits of new American parents earned the highest distinction.

The Invisible Crisis

The premise is brutally simple: parents need help. Following Stern’s own traumatic birth and subsequent postpartum struggles, she realized a severe structural flaw existed in how the U.S. handles the fourth trimester.

Most new parents lack built-in family support systems. The concept—pairing qualified, professional caregivers with these isolated parents—gained instant, urgent traction. The growth was swift. LMS evolved from a Virginia-based necessity into a national platform advocating for sensible maternal health practices. This is the confusing part: why does relief for a physiological necessity—sleep—often feel like a controversial luxury?

The expansion model is also highly specific.

LMS operates through owner-operators across the country, ensuring localized expertise while maintaining centralized standards for care. This structure provides continuity and deep specialization in overnight newborn care and evidence-based parental education, offered through personal visits, virtual consultations, and extensive digital resources.

Recognition and Responsibility

Thomas Brandt, spokesperson for the International Awards Associate (IAA), acknowledged the distinctive role LMS plays.

“To all the proud TITANs and to Denise and the providers at Let Mommy Sleep, this recognition defines the influence you bring to industries and communities.” The success is clearly tied not to sales volume, but to the tangible improvement in family outcomes. Determined leadership drives the transformation.

Denise Iacona Stern views the award as affirmation of the core mission.

"This recognition affirms our commitment to new parents and reflects the dedication of our team in achieving better postpartum and maternal health outcomes for Americans.” The statement is direct. It’s about outcomes.

Platinum Pillars

• Legacy Defined Awarded Platinum in the Legacy Business Entrepreneur category despite being founded in 2010, challenging the perception that legacy requires decades.
• Origin Story Founded following Denise Iacona Stern’s personal traumatic birth and postpartum experience.

The motive was necessity, not market opportunity.
• Unique Scaling LMS utilizes a 100% women-owned and operated owner-operator model to scale nationally, maintaining specialized service delivery.
• Core Services Provides specialized overnight newborn care and evidence-based new parent education.
• Advocacy Role The company’s national footprint places it in a unique position to influence U.S. postpartum care policy.